Alfa Romeo

Reintroducing the Alfa brand into the U.S. after a 20-year absence. The ultimate combination of performance and romance.

 

Handcrafted In Italy

To set itself apart from the more sterile precision of the German luxury offerings and the impersonal feel of the Japanese brands, Alfa tapped into the romance and history that makes it the uniquely Italian option. For the launch of the Alfa Romeo Stelvio, we created a narrative hero video and several cutdowns to celebrate the romance of a couple’s love for each other, and their Alfa Romeo.

 
 
 

Precision vs Precision

As the global sponsor of the President’s cup, we took the opportunity to highlight the link between the perfect golf shot and the perfect ride. One drive meets another.