Jeep

JL Wrangler Reveal Movie Trailer

Shot in three days in multiple locations, this trailer appeared in movie theatres and at Auto Shows throughout the country.

4X4 Day

 Tapping into the love of the brand, we created a social holiday to celebrate the Jeep community and their love of the off-road lifestyle. Over the course of several years, 4X4 day tapped into various and emerging platforms to bring the message to a wider audience.

75th Anniversary Animation

Partnering with a team of talented animators provided an opportunity to showcase the iconic nature of the brand while celebrating its ongoing innovation.

Lion’s Back

Called into a secret meeting at midnight in the middle of Easter Jeep Safari, we were asked to film a stunt happening that morning on the iconic Lion’s Back—a treacherous climb that had been closed to the public for years. By the start of the climb at 6:00 am we had put together a shooting team that included two cameras, two drones, a sound crew, and a still photographer. This piece was shot in one take that morning, and edited for release before the end of the event.

Easter Jeep Safari

This annual event in Moab, Utah allowed for a massive content collection as Jeep enthusiasts from all over the world came together for a two-week long celebration of the brand. Every year yielded three to four full length videos as well as social cutdowns (six seconds or less), GIFs, and hundreds of stills to be used throughout the year.

Grand Cherokee Trailhawk on the Rubicon Trail

Putting the Grand Cherokee Trailhawk to the test on the Rubicon trail to prove its “Trail-Rated” capability.

WSL Hawaii

Shooting from sunup to sundown across the Island of Oahu, including the famous Kualoa Ranch (of Jurassic Park fame) we created a series of short videos to visually link the brand with the surf.

Holiday Content

Perhaps more than any other FCA brand, Jeep enthusiasts took to every social holiday to celebrate their love for their vehicles. From Christmas to Mud Day, any excuse to was good enough. As a result, the Jeep team was in constant content mode from one end of the year to the next.